Sunday, May 24, 2020

Essay on Book Review of Sweeter Than Juice - 937 Words

Book Review of â€Å"The Sweeter The Juice† by Shirlee Taylor Haizlip The book â€Å"The Sweeter The Juice† is part autobiography and part family narrative of Shirlee Taylor Haizlip and her extended family. Her family narrative is composed of stories about the lineage of her mother and father; these stories were a product of extensive research into historical documents and accounts of relatives passed down from generation to generations. Haizlip intertwines her family stories with historical figures and events allowing for the audience to be able to relate certain characters to the timeline of the history of the United States. As well, she provides personal accounts of her experiences while researching for her family’s past: where she traveled,†¦show more content†¦As Shirlee found out from accounts of relatives, when family members visited one another, all windows were closed and covered by thick curtains, no visitors were welcome and the whole entire event was a secret from the outside world. These family members had turned awa y from their origins and practically abandoned one another for the chance to live not happily but peacefully as someone else. These are the kind of people described by Haizlip who abandoned her mother on the other side of the color line. On the other end of the spectrum, the black end, is the story of Shirlee’s father and his family history. This narrative, Haizlip tells with pride; she mentions how she would have very much liked to meet her Native American grandmother from years back and how she too would have loved to have a name like â€Å"White Cloud.† In this narrative there is no shame, no abandonment, and no sadness. This is a story of a family and it’s success despite their skin color and the changing times around them. Her father, as his father before him, had inspired her with confidence and pride in the way she was, dark or light, and from this end of the spectrum she learned to love the dark pigment in her skin. Haizlip tells various stories of black communities in which her father grew up and how her grandfather was respected by his fellow citizen. This is a completely different story than that of her mother. Instead of running away from their darkness, her father’s family reached for it, yearnedShow MoreRelatedObesity : The Major Cost Drivers For Health Care2315 Words   |  10 Pagesunderstanding of the topic. Fueled mainly by those with diabetes and those seeking to lose weight, the Global market for artificial sweeteners is projected to reach nearly $1.9 billion dollars by 2017. With the added potential of synthesizing newer, sweeter substitutes present, it is no wonder that more zero calorie sweeteners are being proposed on a regular basis, with the most recent sweetener, Advantame, gaining FDA approval in 2014. The growing market necessitates the stringent investigation regardingRead More Teaching Race Explicitly in the Classroom Essay4727 Words   |  19 Pagesblack students who attend all-black schools tend to be more successful than those attending predominantly white schools. Even though these schools often lack resources and financial stability, they nonetheless produce more high achieving black students than predominantly white schools. For instance, according to Fleming, black students attending Historically Black Universities and Colleges (HBUC) have higher graduation rates than those attending predominately white institutions. Also, students whoRead MoreCoca Cola Organizational Theory Essay19602 Words   |  79 PagesCoca-Cola © with a solid foundation to greatly expand its operations overseas. Over time, The Coca-Cola Company has remained adamant about staying in the non-alcoholic beverage industry. Besides soft drinks, The Coca-Cola Company sells energy drinks, juice drinks, sports drinks, tea, and water. The current focus of The Coca-Cola Company is still that of growth. The current objective of the organization â€Å"is to use our formidable assets-brands, financial strength, unrivaled distribution system, globalRead MoreLanzones Peelings as Mosquito Coil7282 Words   |  30 Pageslanzones was the only part of the fruit that will be used for the research. 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As human resources have become viewed as more critical to organizational success, many organizations have realized that it is the people in an organization that can provide a competitive advantage.2 Throughout the book it will be emphasized that the people as human resources contribute to and affect the competitive success of the organization. Human Resource (HR) management deals with the design of formal systems in an organization to ensure the effective and efficientRead MoreMarketing Mistakes and Successes175322 Words   |  702 PagesEDITOR George Hoffman Lise Johnson Carissa Doshi Dorothy Sinclair Matt Winslow Amy Scholz Carly DeCandia Alana Filipovich Jeof Vita Arthur Medina Allison Morris This book was set in 10/12 New Caledonia by Aptara ®, Inc. and printed and bound by Courier/Westford. The cover was printed by Courier/Westford. This book is printed on acid-free paper. Copyright  © 2009, 2006, 2004, 2001, 1998, 1995, 1992, 1989, 1986, 1981, 1976 John Wiley Sons, Inc. 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Thursday, May 14, 2020

Euthanasia And Physician Assisted Suicide - 2367 Words

General Overview â€Å"Euthanasia is directly or indirectly bringing about the death of another person for that person’s sake; it is thought to provide a benefit or a good for the person by ending a life deemed no longer worth living-a situation that typically arises when someone has an incurable or terminal disease that causes great suffering or when someone experiences an irreversible loss of consciousness,† (Vaughn, 2010, p. 292). â€Å"Related to, but distinct from, active voluntary euthanasia is physician-assisted suicide-the killing of a person by the person’s own hand with the help of a physician,† (Vaughn, 2010, p. 293). In all states in America expect one it is illegal. There is a lot of controversy surrounding euthanasia and physician assisted suicide, from supporters of many different theories. Some believe that human life should be more about quality rather than quantity. Should a person who has a terminal illness is required to live in pain? Could this cause more harm than good based on an overall happiness of everyone? Is it humane to allow someone to suffer over a long period of time because it is morally wrong to assist in suicide? Or is it okay for someone to make a choice with their own human life, based on their quality of life? If the family is the greatest number of people, do they decide on weather their loved one lives or dies? Does cost play a factor in how much care you will receive till you die? What about organ donation? Is it okay to end life for donationShow MoreRelatedEuthanasia And Physician Assisted Suicide865 Words   |  4 Pagessubject for people; add in the idea of assisted suicides and there’s an uproar in society. Euthanasia or physician assisted suicide is a very controversial topic in our society today. Physician assisted suicide by def inition is â€Å"suicide by a patient facilitated by means (as a drug prescription) or information (as an indication of a lethal dosage) provided by a physician aware of the patient’s intent (Merriam-Webster). There are two modes of looking at assisted suicides; either it’s seen as an absurd immoralRead MoreEuthanasia And Physician Assisted Suicide918 Words   |  4 Pagesallows terminally ill patients to end their lives with the assistance of a physician. According to the legislature, patients who seek assisted-death must only have six months to live and are required to submit a written request as well as two oral requests at least 15 days apart. (Reilly). While Gov. Jerry Brown still has yet to approve this new law, the act has shed light on the topic of euthanasia/physician-assisted suicide. With the pending status of the law, the question remains on whether or notRead MoreEuthanasia Or Physician Assisted Suicide961 Words   |  4 PagesEuthanasia or physician as sisted suicide, is the painless killing of a patient, suffering from a painful or incurable disease, like cancer, or alzheimer s, the practice is illegal in most countries, including the United States, although in the United States, it is a state decision, the only state in the United States that it is legal in is Oregon. Oregon passed the Death with Dignity Act in 1994, making euthanasia legal for chronically ill patients, the only caveat is that the doctor is allowedRead MoreEuthanasia, And Physician Assisted Suicide863 Words   |  4 Pagesare: euthanasia, and physician assisted suicide. Internationally, assisted suicide is a doctor prescribing drugs that end life. The patient is responsible for taking them. Euthanasia is the medication administered by doctors. Today, four countries have laws that allow euthanasia. (Ellis and Bronwyn) A few have laws for physician assisted suicide, and several countries have no laws against suicide. (Humphry) The United States of America have recently added a 5th state to offer assisted suicideRead MorePhysician Assisted Suicide And Euthanasia Essay1039 Words   |  5 PagesPhysician Assisted Suicide Is physician assisted suicide ethical? Physician assisted suicide is an up and coming ethical question that examines a person’s right to their own death. Many people support physician assisted suicide, citing that it can save a lot of pain and suffering. Others claim that the concept of physician assisted suicide is a slippery slope. A slippery slope in the sense that if society accepts euthanasia as a rightful death for the terminally ill, they will potentially acceptRead MoreEuthanasia And Physician Assisted Suicide1629 Words   |  7 Pagesproblems, assisted suicide creates options to reduce the amount of suffering the patient must enduring. Dying with dignity could be beneficial for not only the person who is dying, but also the person’s family and loved ones. This option, however, is often viewed as unethical and immoral throughout society. Physician-assisted suicide offers an option for those with health issues but poses various ethical and social issues. Assisted death is practiced in two different ways: euthanasia and physician-assistedRead MorePhysician Assisted Suicide And Euthanasia Essay1806 Words   |  8 PagesPuett WRIT 1401 12/06/16 Physician Assisted Suicide Beginning in the 1970s, terminally ill patients were given the right to refuse life-sustaining treatment to end their own life, a process commonly referred to as euthanasia. They would be taken off life support, and death would be allowed to take its natural course. This idea was controversial at first, but now a bigger issue has taken its place. Many patients claim that they reserve the right to physician assisted suicide—killing oneself with meansRead MoreEuthanasia And Physician Assisted Suicide997 Words   |  4 PagesEuthanasia and Physician Assisted Suicide: The Right to Die with Dignity (The Legalization, At Risk Groups, and Rebuttal) The possible legalization of voluntary euthanasia and physician assisted suicide brings concerns in regards to how well it will be accepted. There are contradictions that exists between government and church when it comes to the morals and values placed on human life. Although, society has concerns in regards to at risk community groups and the type of treatment availableRead MoreEuthanasia And Physician Assisted Suicide1504 Words   |  7 Pageslegalizing euthanasia and physician-assisted suicide, we would provide â€Å"vulnerable† patients with better overall protection and health care, give patients (who are excruciatingly suffering and have no chance of recovery) the option to end their lives before they ever needed to go through such an ordeal and giving them peace of mind, and spare the families of the patients the emotional pain of watching their loved one slowly and painfully passing away. For these reasons, I believe that euthanasia and Physician-AssistedRead More Euthanasia And Physician Assisted Suicide1249 Words   |  5 Pagesview euthanasia and physician-assisted suicide not as murder or suicide, but rather a release from the pain that holds down and a quicker, less painful way to get to the end that will happen anyways. Euthanasia is becoming much more of a hot topic in the news, both here at home in the US, as well as on the global stage with the new Prime Minister of Canada pushing for a law that would allow nationwide physician assisted death. As of now only a few states have legalized physician-assisted suicide

Wednesday, May 6, 2020

The Middle East - 2106 Words

Nothing happens in a vacuum; events and phenomena that take place in one region have effects on the rest of the world. In no region has this been more relevant than in the Middle East. Understanding the Middle East as it was and currently is requires an in depth analysis of the events that have so shaped the region. By peering into the premodern, early-modern, modern, and contemporary periods, a comprehension of the Middle East and how it is situated within the global framework will be realized. The premodern period, which ran until 1450, contained two events fundamental to the history of the Middle East, the Birth of Islam, and the split between Shi’ism and Sunnism. Monotheism had been gaining global relevance throughout the premodern period, with the rise of Christianity and Judaism as religious powers. By the time of Muhammad’ birth in 570, various religious traditions had been established by Christianity and Judaism, which would be adopted into Islam. Because the ar ea in which Islam came to relevance was largely outside of European and Imperial influence, the religion exploded in the region. The Quran, or word of God, and the Hadith, or the collections of saying of Muhammad which would be the sources of Islamic law, became the central tenants of Islam. Further, the tenants of Islam such as Jihad, or fighting in the name of God, and Hijra, or the migration to Medina, would be contested and interpreted through the contemporary period. After the death of Muhammad, thereShow MoreRelatedThe Middle East821 Words   |  4 Pagesorientalist idea of the Middle East. It represented the faulty equation of Islam= Muslim= Arab= terrorist or religious fanatics. From the image of the magazine cover, a man dressed in the Middle-East attire can be seen standing on what looks like a balcony with the landscape of the Middle-East in the background. The image in the background presented the Middle East as underdeveloped in an effective manner. The image in the foreground by the top right corner signified the Middle East as an oil-hoardingRead MoreThe Middle East1118 Words   |  5 PagesBahauddin Foizee :The Middle East, especially the West Asian region, is the most volatile region in the world. The major reason of such regional instability is the rivalry between Saudi Arabia and Iran. One of these two rivals, Iran, has been suffering from a weak economy for decades because of the economic sanctions that are imposed on it by the International community for quite a long now. However, on 14th July, 2015, a deal was signed between Iran and the UNSC 5 plus 1 (Britain, China, FranceRead MoreThe Middle East871 Words   |  4 Pagesarticle discusses th e evolution of the Middle East and how much of the Middle East is currently coming out of, and in some cases still going through difficult revolutions. The article points to three, possibly four, defining stages in the Middle East. The first is the stage of the Cold War, the second is that of the Old Order, the third is the end to the Old Order, and the fourth is the current stage that they are in now. The point was made that much of the Middle East’s resentment to the West originatedRead MoreThe Middle East1661 Words   |  7 Pages18th centuries in the Middle East were periods marked by severe financial crisis, increased decentralization, and stronger external control by western nations. It was clear that members of Ottoman and Persian military and bureaucratic organizations needed to prove themselves worthy in comparison to the European nations in order to shift the global balance of power back towards the East. As a result, drastic political, economic, and social reforms were implemented in the Middle East throughout the 19thRead MoreThe Involvement Of The Middle East1598 Words   |  7 Pagesincluding innocent civilians, opposing forces, and U.S. troops and its allies. Trillions of dollars have been spent on the involvement in the Middle East for decades by the United States government, which orchestrated these results. The burden financially, has been measured in trillions of dollars, on multiple expenses, all relating to the involvement in the Middle East. Not only have these events impacted the U.S. financially, but many people have had to pay the ultimate price, with millions of peopleRead MoreThe Impact On The Middle East1430 Words   |  6 PagesAll throughout history from the from the pre-modern period all the way to the contemporary period, there have been major events both inside and outside of the middle east that have had an impact on the middle eastern communities. While some were more drastic than others, they all had an impact one way or another that helped shape the society we know of today. Starting with the pre-modern period, in 1095, the pope had called for a crusade which was in fact the only successful crusade. In this situationRead MoreCulture Of The Middle East4300 Words   |  18 Pagesexplored the culture of the Middle East because I find it very interesting and different from my own. I feel as if many people hold a strong negative feeling against people from the Middle East because of terrorist attacks in the past. Middle Eastern culture is different from American culture and some people are not culturally aware so they do not understand Middle Eastern culture, therefore, people judge off of what they know. After visiting and researching the Middle East I have came to change myRead MoreWomen Of The Middle East937 Words   |  4 PagesThe women in the Middle East is less fortunate than any other women around the world. They was not giving the fair opportunity to develop their rights in the home, workplace or even have the opportunity to voice their opinion in politics (Elizabeth, 2010). Being a woman in the Middle East has always been one of the hardest things to endure starting as a child from punishment all the way down to adultery. There laws are one of a kind that has a wide range from the Islamic laws also known as the ShariaRead MorePortrayal Of The Middle East1589 Words   |  7 Pagesthat do not exist in the Middle East, but that when so many male characters are portrayed in such a way it fails to contribute anything greater to the study of the Middle East where parts of its history has already been tainted by Orientalists and revisionists. Since Al-Shaykh has already boldly challenged female stereotypes in her novel it would possibly bode well if you managed to contest some of the male stereotypes as well in an effort to break the mold that the Middle East has been casted in. TheRead MoreWater in the Middle East944 Words   |  4 Pages The edition of the U.S. Defense Department â€Å"Lebanon : a review of the country† ( 1989 ) also states that â€Å" in the late 1970’s - early 1980’s Lebanese reported a plea of derivation of water from the small tributaries of the Hasbani to Israel† (Middle East International, â„â€" 458, 10 September 1993). Western and Arab media published an information that the scale of water derivation to Israel were much more, only from the Litani – up to 55 % of the annual discharge . Among all the details in particular

Tuesday, May 5, 2020

Customer Relationship Management of Chanel And Louis Vuitton

Question: Discuss about the Customer Relationship Management of Chanel And Louis Vuitton. Answer: Description of the shop The shops we visited were Louis Vuitton, Pacific Place and Chanel, Pacific place. Summary of experience: Louis Vuitton Louis Vuitton is a leading lifestyle products brand specializing in bags, shoes and travel accessories. The brand came into existence in 1854 and since then has been a leading lifestyle brand (Tak, 2015). It has over 460 stores in 50 countries across the globe (Berg, 2014). We visited the Pacific place in Hong Kong store in evening at 5:30pm. The store was easy to locate as their address mentioned on Google was clear. The store was quite crowded but still the sales team was able to understand that we are potential customers and greeted us with a smile. They were all wearing black or grey color suits and looked professional (Dahlberg, 2016). Before visiting the shop, we can telephoned them but it went unanswered. We specifically asked for bags and shoes and the sales person assigned to us showed a great variety of them. We asked them to show us eye wear sunglasses but they did not have them in store and apologized for the same. They did not offer delivery of the products and told us t hat we can exchange them for full refund within 14 days or we can exchange the product for store credit within 1 month (Liu, 2014). The store was elitist, sophisticated and classy. It had a very positive vibe. Most of the customers looked rich and belonged to upper middle class of the society (Solomon, 2014). We asked them if someone from the headquarters visits this store and they mentioned that they send a daily report to the headquarters about their sales and in store items. And once a quarter someone visits from the headquarters to take a look at the store ongoing. As a company policy LV sends mystery shoppers to gain an idea about customer service. They did not offer any student discount. Although they answered all our questions properly, they seemed to get impatient after 30 minutes. This could be because the store was getting more crowded. Chanel Chanel is a French brand that has positioned itself as a luxurious lifestyle brand targeting the upper middle class of the society (Kottemann, 2016). The brand specializes in haute culture and read to wear clothes and caters mainly to women with an elegant taste (Sugimoto, 2017). We visited this store at 7pm in the evening. It was easy to locate once we entered pacific place. The sales staff was wearing uniforms and appeared extremely professional and well dressed. The store was clean and the lighting was sufficient. The number of sales person were also adequate. Their target market were mostly women from the upper strata of the society. They showed us a sundry variety of bags and shoes and told us that they can be returned within 90 days of purchase. However, the perfumes cannot be returned if they have been bought from the store. If they were bought online, they can be returned within 14 days subject to the condition of the item upon return. The sales lady was very friendly and off ered us beverages. Their service was slightly slow as there are only two billing counters. The billing team did not offer any student discounts. When we asked them if anyone from the head office visits the outlet, they simply refused to answer this question. But they were polite and apologetic. They took our email IDs and promised to keep us up to date with the latest discounts and offers via mail. Corporate culture and Customer Service Practices Louis Vuitton The staff was alert and polite. They were very friendly and answered all our questions properly. They did not try to over sell any of their products. They had a return and exchange policy of 30 days for store credit and 14 days for full refund No chat bots on their website No social media presence exclusively for a country. They do not have a Facebook page for Hong Kong customers. They are very active on Instagram and have posted over 2.2k images yet. They did not answer their telephone. Store seemed a bit understaffed. They have four mobile applications LV NYC VVV, Louis Vuitton Pass, Louis Vuitton City guide and 100 legendary trunks The head office takes keen interest and daily report are sent to them for performance analysis. There is no place to sit for people who accompany the shoppers. Feedback was taken from us upon shopping. They have a register maintained for compliments and criticisms. Cleaning person is always working even when customers are around. This can be disturbing for customers. Four billing counters are there which makes the billing process speedy. Chanel The staff was very friendly. They offered us beverages and even when we did not buy anything, they thanked us for visiting They have a return and exchange policy of 90 days on all products except perfumes and fragrances Adequately staffed store They had one person dedicated to answering telephone calls No Chatbots on their website. Social media presence is general and not exclusively for any country. The Chanel Hong Kong page has just 1.1k followers. Email IDs were taken so they could keep in touch with us via email and send us relevant information on discounts and offers. They have sufficient seating arrangement for customers. Billing process is lengthy as there are only 2 counters. Men who visited the store were also given the option of simple buying cash cards and gift cards which are easy to redeem. The store manager had ensure the store was very clean. Communication abilities: Louis Vuitton Telephone They did not answer their phone when we called. The store is understaffed and hence the phone often goes unanswered. Website Their website provides a detail of their products. Customers can make their account and see their purchase history upon login. There are no chat bots as customer service representatives online. Social Media Social media is increasingly becoming the most efficient tool to communicate with brands as they reply almost immediately to safeguard their brand value (Armstrong, 2015). However they have a general Louis Vuitton handle on Facebook, Instagram and Twitter. Face to face The staff is polite, friendly and helpful. They speak in English and are trained in local language. They are patient and deal with customers with utmost care. LV often sends mystery shoppers that makes the staff cautious and they are always on their toes. Chanel: Telephone They have one person dedicated to answering only phones. The telephone representative is friendly, polite and patient. She is extremely soft spoken and thanks the customers for calling before keeping the phone. Website Their websites do not have any Chatbots for customer service. They have the option of sending an Email to which they reply within a 7 working days. For a customer, this can be a very long waiting time. The website otherwise is very clear and crisp and provides significant details about all their products. Social Media Unfortunately they are no very active on social media which is the most efficient tool to reach out to target customers (Agnihotri, 2016). They have over 19 million followers on Instagram but have posted on over 800 pictures. Their Facebook page for Hong Kong has just 1.1k followers while their twitter has over 13.4 million followers. Unlike other brands they rarely reply to customer tweets (Twitter, 2017). Face to face The staff is very friendly. They are all well behaved and soft spoken people. Even upon not buying they thank people for visiting. They are discreet about sharing excessive information about the company. They took our email IDs and offered to send us discount vouchers. They even offered us beverages and comfortable seating. Recommended improvements Louis Vuitton Hire a dedicated person to answer phone calls: LV store seemed largely understaffed. Telephonic communication with clients is the first direct one to one communication and the brand must ensure that they work upon improving this form of communication (Timm, 2013). One person should be hired who dedicatedly answers phone queries and resolves them efficiently. Extend exchange policy: Their products can only be returned for full refund within 14 days of purchase which is a small amount of time for customer. More often LV products are bought to gift friends and family members. And it would be difficult for them to file return within 14 days. LV also specializes in bags and shoes. A customer might start using the bag after 14 days and find it faulty. In such cases, it is wiser for the brand to extend the period for return and exchange. Website Chatbots. Website Chatbots are a latest technology and most leading brands are using them in order to ensure high levels of customer service (Setia, 2013). Website Chatbots provide customers with an option to get help online upon visiting the website. The representative on the other hand is well versed with the company policies. This leads to quick resolution of queries and is extremely crucial especially in the fast paced world that we live in. Seating arrangements could be improved: Louis Vuitton has positioned itself as an expensive luxury lifestyle store. Therefore it is imperative that the services provided at the store live up to the positioning by the global brand. Providing seating arrangements to customers is a small yet important step at ensuring efficient customer service. Chanel Website Chatbots: Website Chatbots are a leading technology used by firms across the globe in order to improve upon their customer service (Kane, 2016). They provide a platform to resolve queries and address grievances of customers when they visit the website (Verhagen, 2014). It is a speedy and convenient process and enables customers to get their problems resolved in a single click. This therefore further improves upon customer service provided by the brand. At present, customers have an option of sending an email to the brands customer service team and they get back to the customer within 7 working days. This is often a long period of wait for customers specifically those who need to impulse buy. They can lose out on a large market share by not catering to such customers. Social media marketing: Social media is the leading form of marketing in the current globalized times that we live in. Facebook, Twitter, Instagram and even Whatsapp is being used by various leading firms to market their products and enhance customer communication (Tuten, 2014). Chanel is not too active on either of the platforms and can hence lose out on a lot of brand image and value. Their direct competitors can increase and enhance reach to consumers by addressing them on social media. Chanel has just 800 posts on their Instagram page which is truly inefficient to communicate with their almost 25 million followers. Chanel uses twitter as a platform to spread awareness about the brand but hardly retweets or replies to customers. Loyalty cards: Chanel is an expensive brand and hence the customer loyalty is much lower. Most people shop from the brand for a onetime special occasion purchase. Chanel can start loyalty cards where members can earn points every time they shop from the brand and can redeem them upon their future purchases. This would increase brand loyalty and encourage customers to shop more often (Donnelly, 2015). Conclusion Louis Vuitton and Chanel both are significant and leading brands in the industry of lifestyle goods. The brands have clearly worked hard upon their customer service and customer retention. Customer relationship management and efficient customer service is an important criteria leading to customer loyalty and customer satisfaction (Jahanshani, 2014). Many firms invest largely upon their customer service attributes. Both the brands lived up to our expectations on most criteria however a few changes could be made to improvise upon their customer service. Both the brands could work upon their social media marketing skills to reach out to a larger customer base. LV could improvise its telephonic service while Chanel could pay more attention to creating loyalty cards for more frequent purchases. Both the brands must start website Chatbots for quicker resolution of customer queries and immediate addressing of their grievances if any. References Agnihotri, R., Dingus, R., Hu, M. Y., Krush, M. T. (2016). Social media: Influencing customer satisfaction in B2B sales.Industrial Marketing Management,53, 172-180. Armstrong, G., Kotler, P., Harker, M., Brennan, R. (2015).Marketing: an introduction. Pearson Education. Berg, B. (2014). Introduction. InRetail Branding and Store Loyalty(pp. 1-26). Springer Fachmedien Wiesbaden. Dahlberg, L. (2016). All aboard the Louis Vuitton Train!Plemos,10(1), 179-195. Donnelly, C., Simmons, G., Armstrong, G., Fearne, A. (2015). Digital loyalty card big dataand small business marketing: Formal versus informal or complementary?International Small Business Journal,33(4), 422-442. Jahanshani, A. A., Hajizadeh, G. M. A., Mirdhamadi, S. A., Nawaser, K., Khaksar, S. M. S. (2014). Study the effects of customer service and product quality on customer satisfaction and loyalty. Kane, D. A. (2016). The Role of Chatbots in Teaching and Learning.E-Learning and the Academic Library: Essays on Innovative Initiatives, 131. Kottemann, P., Decker, R., Hentschel, D. (2016). Brand Image Perceptions in Co-Branding: An Exploratory Study. Liu, J., Wang, R. (2014). 'Louis Vuitton or Gucci?'A Study into the Internet's Role in Influencing Chinese Overseas Students' Luxury Consumption Behaviour and Identity Construction.Quarterly Journal of Chinese Studies,2(4), 18. Setia, P., Venkatesh, V., Joglekar, S. (2013). Leveraging digital technologies: How information quality leads to localized capabilities and customer service performance.Mis Quarterly,37(2). Solomon, M. R. (2014).Consumer behavior: Buying, having, and being(Vol. 10). Upper Saddle River, NJ: Prentice Hall. Sugimoto, K., Sugimoto, K., Nagasawa, S. Y., Nagasawa, S. Y. (2017). Luxury branding: the case of Chanel.International Journal of Quality and Service Sciences,9(3/4), 292-301. Tak, J., Choi, J. (2015). An all-textile Louis Vuitton logo antenna.IEEE Antennas and Wireless Propagation Letters,14, 1211-1214. Timm, P. R. (2013).Customer service: Career success through customer loyalty. Pearson Higher Ed. Tuten, T. L., Solomon, M. R. (2014).Social media marketing. Sage. Twitter, 2017, Chanel, https://twitter.com/CHANEL?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor, retrieved on 8 November, 2017. Verhagen, T., Van Nes, J., Feldberg, F., Van Dolen, W. (2014). Virtual customer service agents: Using social presence and personalization to shape online service encounters.Journal of Computer?Mediated Communication,19(3), 529-545.